October 1, 2022

Kanye West Blasts Adidas CEO For Selling Yeezy Slide Dupe


Kanye West returned to Instagram Monday evening (June 13th) to call out Adidas for selling a dupe of his Yeezy Slides.

The rapper and mogul took to the social media platform with a screenshot of the shoe, called the Adilette 22s, and a lengthy caption blasting the company and CEO, Kasper Rørsted.

The company is known for its partnership with Kanye and for producing his Yeezy line. The alleged dupe, which sold out upon its release this past May, has a striking resemblance in design, shape, and essence to West‘s Yeezy Slide.

The caption began with “THIS IS YE,” seemingly to emphasize to fans that he was behind the words of the post. He continued by saying:

“Driving down the same street Kobe passed on, Maybe I feel that Mamba spirit right now. To Kasper I’m not standing for this blatant copying no more To all sneaker culture To every ball player rapper or even if you work at the store This is for everyone who wants to express themselves but feel they can’t cause they’ll loose their contract or be called crazy,”

Yé went on, saying that “bravery is not not being afraid,” but:

Bravery is overcoming your fear for your truth. This Ye with the blue paint on my face These shoes represent the disrespect that people in power have to the talent,”

He finished with a personal message to CEO Rørsted, saying:

“This shoe is a fake Yeezy made by Adidas themselves I’m not talking to DC about this either Kasper come talk to me Happy Monday”

His Yeezy Slide was first introduced in 2019. Kanye‘s first Yeezy collection with Adidas was launched in 2015.

Back in 2018 after Kanye made comments about slavery being “a choice,” CEO Kasper Rørsted defended the rapper, saying:

“We neither comment nor speculate on every single comment that our external creators are making. Kanye has been and is a very important part of our strategy and has been a fantastic creator, and that’s where I’m going to leave it.”

Adidas has not commented on Kanye‘s statement as of yet.